Canadian cannabis sales break half-billion mark in December | How to order Skittles Moonrock online

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Canadian cannabis shops rang up nearly C$500 million in sales last December, capping a year of modest growth for the country’s legal marijuana market.

Monthly sales jumped 10% from November to hit C$499.7 million, according to Statistics Canada data. Year-over-year sales increased 11.4% versus December 2023.

“More stores and cheaper prices are bringing consumers over from the black market,” said Alan Brochstein, cannabis industry analyst at New Cannabis Ventures, in his review of the government figures.

The December surge helped Canada’s legal cannabis market reach C$5.24 billion in total sales for 2024, up just 1.5% from the previous year.

Provincial markets showed mixed performance. Alberta led the pack with a 19.2% monthly increase and 16% year-over-year growth, while Ontario shops, which account for about 40% of Canadian sales, saw an 11.2% increase from November but just 4% growth versus the previous December.

Quebec’s market grew 10.1% month-over-month and 9% annually. British Columbia was the only major province to shrink in December, with sales dropping 2.7% from November despite showing 10% annual growth.

The December figures represent a bright spot for an industry that has weathered volatile growth. Monthly sales increases have swung dramatically since legalization began in 2018, ranging from 20.3% growth in August 2023 to a 2.8% decline last May.

According to New Cannabis Ventures, industry analytics firm Hifyre projects January sales will dip about 7.4% from December levels – a typical post-holiday pattern – but still show 15.2% growth compared to January 2024.

Statistics Canada will release January’s sales figures on March 21.